While the first function of packaging is to protect and protect your products, properly-designed packaging offers you a helpful alternative to venture your brand and to interact together with your customers additional. McDonald’s packaging is as recognisable as packaging comes but artist Ben Frost decided to combine issues up by drawing some well-known faces as well as some pop-culture icons onto the purple and yellow box. Here, art director and designer Santiago Carrasquilla, designers Christian Widlic, Esther Li, and Thorbjørn Gudnason have collaborated with Sagmeister & Walsh to produce some futuristic and almost alien-like packaging to accompany the films.
Since launching in Sydney 20 years ago, Percept have been meals packaging specialists for many of Australia’s well known foodservice and retail manufacturers. Realizing how you can make your product stand out amongst all of the others on the shelves could be exhausting, so check out these 50 awesome packaging examples … Read the rest